Kevin Roose

2021

A technology columnist for The New York Times and a contributing writer for The New York Times Magazine. His column, "The Shift," examines the intersection of tech, business, and culture.

In Futureproof: 9 Rules for Humans in the Age of Automation, New York Times technology columnist Kevin Roose lays out a hopeful, pragmatic vision of how people can succeed in the machine age by making themselves irreplaceably human. He shares the secrets of people and organizations that have survived technological change, and explains how we can protect our own futures, with lessons like

• Do work that is surprising, social, and scarce (the types of work machines can’t do).

• Demote your phone.

• Work near other people.

• Treat A.I. like an army of chimpanzees.

• Add more friction to your life.